Enterprise resource planning ERP software - Microsoft Dynamics NetSuite ERP Oracle Hyperion Oracle PeopleSoft (see all 7 examples).
Electronic mail software - IBM Notes Microsoft Outlook.
Document management software - Adobe Systems Adobe Acrobat.
Development environment software - Adobe Systems Adobe ActionScript Microsoft Visual Basic Microsoft Visual Basic for Applications VBA.
Desktop publishing software - Adobe Systems Adobe InDesign LogiXML Ad-HOC Microsoft Publisher Sawtooth SSI Web.
Data mining software - Cytel Software XLMiner Google Analytics NCR Teradata Warehouse Miner Oracle Darwin (see all 5 examples).
Data base user interface and query software - Airtable Amazon Redshift Microsoft SQL Server MySQL (see all 14 examples).
Data base reporting software - SAP Crystal Reports.
Data base management system software - Apache Hadoop Apache Hive Apache Pig Teradata Database.
Customer relationship management CRM software - Blackbaud The Raiser's Edge Insightful Corporation Confirmit Oracle Eloqua Salesforce software (see all 8 examples).
Content workflow software - Adxstudio, for Microsoft.
Cloud-based data access and sharing software - Dropbox Google Drive Microsoft SharePoint Slack.
Categorization or classification software - Map Maker.
Business intelligence and data analysis software - IBM Cognos Impromptu MicroStrategy Oracle Business Intelligence Enterprise Edition Qlik Tech QlikView (see all 5 examples).
Analytical or scientific software - IBM SPSS Statistics Minitab SAS The MathWorks MATLAB (see all 22 examples).
Develop and implement procedures for identifying advertising needs.įind occupations related to multiple tasks.
Attend staff conferences to provide management with information and proposals concerning the promotion, distribution, design, and pricing of company products or services.
Monitor industry statistics and follow trends in trade literature.
Gather data on competitors and analyze their prices, sales, and method of marketing and distribution.
Forecast and track marketing and sales trends, analyzing collected data.
Seek and provide information to help companies determine their position in the marketplace.
Measure the effectiveness of marketing, advertising, and communications programs and strategies.
Devise and evaluate methods and procedures for collecting data, such as surveys, opinion polls, or questionnaires, or arrange to obtain existing data.
Measure and assess customer and employee satisfaction.
Conduct research on consumer opinions and marketing strategies, collaborating with marketing professionals, statisticians, pollsters, and other professionals.
Collect and analyze data on customer demographics, preferences, needs, and buying habits to identify potential markets and factors affecting product demand.
Prepare reports of findings, illustrating data graphically and translating complex findings into written text.